Popp+by popp.life Publisher login Request to join
From the people behind popp.life

More readers for small publishers.

Popp+ is a free reader exchange for independent sites. Show a few stories from other members under your articles, and your stories show up across the network in return. No fees, no clickbait, no giant ad network in the middle.

Request to joinSee how it works
How it works

Three steps, then it runs itself.

Popp+ works on any site you can paste code into: Framer, WordPress, Squarespace, Webflow, Ghost and more.

01

Paste one line of code

Add the Popp+ widget under your posts, in your sidebar, or both. Pick the layout in your dashboard, no coding needed.

02

Your stories join the network

We pick up new articles from your RSS feed or sitemap every 30 minutes. You can boost, pause or add any article yourself.

03

Trade readers

Your widget recommends other members' stories and theirs recommend yours. Your dashboard shows exactly what you send and receive.

Why we built it

We needed it first.

popp.life is where pop culture meets real life: side hustles, music, money, food and everything in between. Like every small publisher, we had great stories and not enough people finding them.

The big recommendation networks wanted to fill our pages with miracle cures and "you won't believe" headlines. Buying traffic cost more than it earned. So we built our own exchange: independent sites sending readers to each other, with a look we'd be proud to put under our own articles.

It's been running on popp.life first. Now we're opening it up to publishers who care about their readers as much as we do.

What you get

Built for publishers, not the other way round.

Free for publishers

Joining and exchanging readers costs nothing. Ever.

Your look, your call

Grid, list or sidebar, several styles each, light and dark. Run different widgets in different spots.

A fair exchange

Sites that send more readers get shown more. Topic matching puts your stories in front of the right audience.

Revenue share coming

Sponsored slots will carry vetted advertisers, and publishers get a share of what runs on their pages.

Mediavine & Raptive friendly

Members in those networks run exchange links only, with no sponsored slots, to protect their standing.

Your data, clearly

Readers sent and received, clicks per article and per widget, and who you trade with most.

Content rules

What's not allowed, anywhere in the network.

The same rules apply to member articles and sponsored slots. Anything that breaks them is removed.

Request to join

Tell us about your site.

We're growing the network carefully and review every site by hand. We'll reply by email, usually within a few days.